Saturday, August 29, 2015

Amazon Underground: A new feature that offers normally Paid-Android apps that are "Actually Free" - no tiered-level costs added - for both Android tablets and Kindle HD-HDX tablets. UPDATE-1 (how developers get paid + more info)


AMAZON UNDERGROUND: $10,000 worth of "Actually Free" apps and games replace Free Amazon App of the Day

Huge change to Amazon's former "Free Android App of the Day" feature.  It's gone.  In its place is Amazon Underground app.

  The first stories I read left me unclear on what this actually means for customers and how this will work.

Amazon, though, has a suitably underground-looking graphic on its Amazon Underground page.  While you can read it easily on a desktop or larger tablet, it's harder to see on a phone or smaller tablet.   I found a text copy of it and am including it here for much easier reading and I've highlighted the more important aspects of the new feature.

  I was glad to see that the apps that are designated 'Actually Free' -- despite these apps normally having paid tiers -- will be automatically available on the Kindle Fire HD and HDX tablets as well as on any Android tablet.

' Dear Customers,

Amazon Underground is a new app for your Android phone. It has all of the functionality of our regular Amazon mobile shopping app... plus an exciting addition: over ten thousand dollars in apps, games and in-app items that are actually free.

Many apps and games that are marked as "free" turn out not to be completely free. They use in-app payments to charge you for special items or to unlock features or levels. In Underground, you will find 100% free versions of popular premium titles like OfficeSuite Professional 8, Goat Simulator, and PhotoSuite 4 and popular titles with in-app purchases like Frozen Free Fall, Star Wars Rebels: Recon Missions, Angry Birds Slingshot Stella, Looney Tunes Dash! and many more.

We’ve made this possible by working out a new business model with app and game developers: we’re paying them a certain amount on a per-minute played basis in exchange for them waiving their normal in-app fees. To be clear, we’re the ones picking up those per minute charges -- so for you it’s simply free. Just look for apps and games marked with an "Actually Free" banner.

Normally you’d go to Google Play to download an Android app onto your phone. But Google’s rules don’t allow an app that offers apps or games to be included in Google Play.  So, you need to download the Underground app directly from Amazon.com.

  (Underground apps and games are automatically available on Fire HD and Fire HDX tablets.)

One last point on this. The Amazon Underground app is a long-term program rather than a one-off promotion. Over time, we’ll continue to invent and add more benefits to Underground. For now, enjoy some actually free apps and games!'

This is quite a challenge to Google Play!

Amazon adds, on their Amazon Underground webpage that there are two ways to Get the Amazon Underground App.

  Visit amazon.com/underground from your Android Phone
  Enter your email or mobile number to receive a link to download


NOTE: After posting this so you can see this sooner, I'll add any interesting aspects I become aware of that are not covered here, so bookmark this blog entry for more information as it goes.

UPDATE-1
Mainstream tech sites are still exploring what this actually means for customers and for developers both and Amazon is being more open on how they've been able to offer this and what the details are that encouraged developers to allow offering the apps for free and what those incentives are.  One factor is that developers found that customers are not eager to pay at each new level reached.
Wired.Com writes:
  ' More recently, and far more dramatically [than with Apple's recent Pay Once and Play], Amazon introduced Underground, an Android app that contains a huge number of traditionally paid or freemium apps that will cost its users absolutely nothing to use ...

  ' "For many customers we were hearing that sometimes it’s frustrating when you’re involved in a game and have to stop and make a transaction,” says Amazon Appstore director Aaaron Rubenson. “What we realized is that a model like the one we rolled out in Underground, where customers can simply download and use all of the features of a given app, or explore a game without having to worry about transactions in the middle… would be wonderful for customers.”
  ...
  ' “In general, the industry has to think about how to innovate on the business model.”

' Which brings us back to Amazon Underground, the most aggressive innovation of that sort you’re likely to see.
  ...
' ... It’s also why, while Amazon footing the bill for both its customers and developers is a genuine win-win, it’s not no-brainer.  It’s also not a model you’re likely to see anyone else replicate any time soon. '

That Wired article is a long, analytical look at this. Read the rest here.

AndroidPolice has detail on how developers will be paid by Amazon.
' ... the gist of it is that developers will be paid 1 penny for every 5 minutes an Underground customer is using their app.
...
'For some, this could work out really well on the development side of things.  It's not out of the question for certain types of games to have individual users reach 100 hours of gameplay, which would make you $12 on one person. Amazon's example is getting users for 4 hours per month, netting a developer roughly $0.50 per user each month until they quit using the app. There will probably be some big winners here since they won't ever stop making money from the people using their app.

'Still, users who play a freemium game that much are also those most likely to splurge on big IAPs [In-App Purchases]. The question some developers have to answer is whether Underground will attract the huge spenders that their app may depend on, cutting off major sources of income, or if it will instead only bring on users who would never pay '

That article cites Ars Technica's report that, for Amazon's part (how do they not lose money on this?), the Underground apps are heavily ad-supported.  If an app proves more popular than before, might Amazon offer a No-Ads version? That latter would be beneficial to developers who see smaller profits from the new opt-in system.

  Another article by AndroidPolice reported a confirmation by Amazon (though I thought the announcement was clear) that apps marked "Actually Free" will have zero in-app purchases involved.
' In the game that I tested, Jetpack Joyride, the IAP items I was used to seeing had all their prices marked as zero, and processing them through Amazon resulted in a "$0.00" charge to my account. Neat.'


I'll keep watching the user response to this and the program in general and will update here if I see anything of special interest.  It's a very creative move by Amazon.


Below are ways to Share this post if you'd like others to see it.
-- The Send to Kindle button works well only on Firefox currently.

Send to Kindle


(Older posts have older Kindle model info. For latest models, see CURRENT KINDLES page. )
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Questions & feedback are welcome in the Comment areas (tho' spam is deleted). Thanks!

Tuesday, August 18, 2015

Further Amazon e-Ink Kindle eReader new software-feature updates, v5.6.5, with Kindle models further identified. Tuesday's Free Android App of the day: PianoMaster, normally $2.99.


Free App of the Day - Piano Master


Free for one day (Tues.), the Full version, normally $2.99

Further Updates on E-Ink Kindles Last week
This software update, v5.6.5 was released the day after I wrote about other software updates and it's being slowly being received over the air, receivable when you're connected to WiFi.

TIP for anyone not seeing enhancements in enabled Kindle books
The new features are available on books prepared to use the enhancements.  A couple of people have experienced no changes seen in enabled Kindle books but found that if they deleted the Kindle book from their Kindle devices and re-downloaded it from the 'Cloud' then the enhancements were shown.

  The new Bookerly font is very readable, as I've written in a past blog article on the Paperwhite 2 update that got this font earlier.  In my case, I still use the Helvetica font because it has the most contrast.  The Paperwhite 2 did not receive the new layout features at the time, however, and they're available to the mentioned models now.

 This blog article quotes the Amazon announcement made at their forums and highlights a few items in bold face, with added information in brackets to further identify the models affected.
'Software Update for Kindle Voyage, Kindle Paperwhite, and Kindle

We have a free software update available for Kindle Voyage, Kindle Paperwhite (7th Generation) Paperwhite 3 ], the previous generation Kindle Paperwhite Paperwhite 2  ], and Kindle (7th Generation) current Kindle basic model with Touch screen ].

In addition to performance improvements for your Kindle, new features include:
Smart Cards
A redesigned Smart Lookup makes it easier to get to the actions you want to take while reading - highlight, create a note, share a quote, and more, while keeping your favorite Smart Lookup features like Dictionary, Wikipedia, and X-Ray easily accessible.  Just tap and hold on a word, phrase, or sentence to bring up Smart Lookup and swipe right to see the next card.
Reading Improvements
   These reading improvements are:
~Bookerly, a new font specifically designed for digital screens and tailored for Kindle books, is now available on Kindle Voyage, the previous generation Kindle Paperwhite [Paperwhite 2 ], and Kindle (7th Generation) current basic Kindle model ], in addition to Kindle Paperwhite (7th Generation) current Paperwhite model ].  It introduces a lighter, more graceful look that's akin to the best traditional fonts found in print books.

~Improved word spacing, which results in faster, easier reading across all fonts. When words are unevenly spaced on a line of text, or the spacing between words varies from line to line, it's harder for the eye to scan a passage of text while reading. So Amazon's new technology uses advanced rules for breaking words across lines with hyphenation while adjusting the space between words, to create paragraphs that are more even and consistent line to line.

~Improved character placement, which increases word-recognition speed. Digital fonts in browsers lack the subtle variable adjustments between characters that make high-quality print materials look great. Amazon's reading technology now applies kerning, which looks at neighboring pairs of letters in context and adjusts the character spacing to suit the word.

~Large font optimizations, which reduce visual distractions when customers choose larger font. The text is automatically left aligned to reduce gaps, and margins, indents, nested lists, borders and drop caps all get special treatment to keep the page easy to read with less effort.

~Enhanced page layout with typographically correct drop caps, and images and graphics that fit the page as the author meant them to be displayed, scaling correctly to reflect the page size and the customer's preferred font size.

~Footnotes, endnotes and chapter notes are displayed in a pop up panel, either at the bottom of the page when the note will fit in the bottom-third of the page, or full screen if the note will not fit in the bottom-third of the page.

Personalized Recommendations on Goodreads on Kindle
Now you can access book recommendations personalized just for you inside the Goodreads app on your Kindle. The Goodreads algorithms analyze more than 20 billion data points and deliver surprising suggestions-all to help you find the book you'll want to read next. If you haven't used recommendations on Goodreads before, simply tell us your favorite genres and rate some books, and we'll provide you with personalized recommendations.
  To learn more about a recommended title, just tap on the book cover to see more details. The more books you rate, the better your recommendations will be.


These features will be delivered automatically as part of a free, over-the-air software update in the coming weeks, or you can visit Amazon's software update pages for the U.S. and for the UK to download the software update. '



  For daily free ebooks, check the following links:
Temporarily-free books - Non-classics
USA: by:
   Publication Date  
   Bestselling   High-ratings

UK: PubDate   Popular
The Kindle Daily Deal
What is 3G? and "WiFi"?       Battery Care
Highly-rated under $1,  Newest: $1-$2, $2-$3
Most Popular Free K-Books
U.S. & Int'l (NOT UK):
   Top 100 free
UK-Only:
   Top 100 free
USEFUL for your Kindle Keyboard(U.S. only, currently):
  99c Notepad 1.1,   99c Calculator,
  99c Calendar,   99c Converter


  *Click* to Return to the HOME PAGE.  Or click on the web browser's BACK button



Below are ways to Share this post if you'd like others to see it.
-- The Send to Kindle button works well only on Firefox currently.

Send to Kindle


(Older posts have older Kindle model info. For latest models, see CURRENT KINDLES page. )
If interested, you can also follow my add'l blog-related news at Facebook and Twitter
Questions & feedback are welcome in the Comment areas (tho' spam is deleted). Thanks!

Monday, August 10, 2015

A special Kindle eReader limited time sale. Amazon Software Updates - some alerts and workarounds - tablets and eReaders. Amazon is working on resolving video display problems on some tablet updates. Updated free Kindle book search-links for August.


AMAZON Software Updates

_______________
First -- CURRENT, Limited Time Sale - $20 off the recent-discounted prices on Kindle eReaders

"Limited-Time Offers: $20 off Kindle $79 $59 and Kindle for Kids Bundle $99 $79"
On the basic Kindle eReader (7th Generation), Amazon has been discounting the price from $99 to $79.  There's an additional $20 off, for a limited time, bringing the temporary price down to $59.  This basic eReader is not front-lighted the way the Paperwhite and Voyage models are, and the special features are fewer, but it's for those who just want an inexpensive, simple eReader.

The "Kindle for Kids Bundle" offers the same basic Kindle model but with "2-Year Accident Protection, Blue Kid-Friendly Cover" added, for the temporary price of $79.  The features, bought separately would normally cost $139 or so.

_______________
There have been a number of silent software updates recently, automated and over the air, although the update-files are available for manual installs if they're wanted earlier.  However, in the case of the update for Kindle Fire and Fire tablets, OS software version 4.5.5, there have been reports of problems with videos not displaying in Youtube and other websites after the update.

Note that these are considered updates made available for "general improvements and performance enhancements" but they include no new features.

  Mine came over the air on August 6, and I haven't experienced the problems with videos that others have, and it could be because I added a Flash file that's used by the alternate Dolphin browser but which may be helping even when using Amazon's default 'Silk' web browser.   I also made sure my video settings at Amazon are are for 'flash' (for my tablets) rather than "Silverlight."  All this is explained in the blog article on how to get video working on webpages that are, for some reason, balking at delivering video content to the tablet.

  Customers at the Kindle Forums have been discussing notes sent to and received from Kindle device support staff. While some have luck with the appropriate software update files, others began experiencing video problems after theirs was installed over the air by Amazon.  BUT, Amazon will sometimes place a newer update file on their update pages without changing the update version number.  The one I received on my Year-2013 8.9" Kindle Fire HDX at first hesitated to show videos but resolved itself within a few minutes.  The "Settings / Device / System updates" area on the tablet shows no newer update since August 6.

  The software update files, while helping some with the video-play problem (on webpages and youtube) did not help others, and some even found that after their tablets had gone into sleep mode, something changed, and videos were working again after waking up the tablet  So, I'd wait before doing anything.
  Amazon support reps tell customers requestiong help that it'll take only a couple of days to fix the problems.

  Another tip given by "angry old man" at the forum advised:
  "Amazon told me to clear the Appstore data.  I did it and my device will stream now.
   Just go to the settings at the top of the screen, hit "more" [or "Settings" if a later model] subject "Applications," "installed applications" [or "Appstore" directly if a later model], select Appstore, and hit Clear Data."

[On my somewhat later Yr 2013 HDX model, there is no appstore data to clear, but I do choose the setting of "Off" for "Collect App Usage Data" and maybe that was why I didn't experience the video problems associated with app data that has required 'clearing' in some cases.  Amazon would prefer to have the setting enabled to collect data on how apps are used, but I prefer to keep my use simple.]

UPSHOT - I recommend NOT doing anything about the update file(s) until Amazon resolves this, as they are well aware of the problems.  It could be that older Kindle Fire models are more affected by it.


Kindle eReader software updates
Softpedia.com reports that there are also updates for


Amazon Kindle 5th Generation -- Firmware 4.1.3
and

the older Amazon Kindle Touch (released after Kindle Keyboard 3) -- Firmware 5.3.7.3

It's difficult to identify the Kindles affected, considering Amazon's odd device-name decisions, and I'm showing the models affected using the software-updates page, but AGAIN, I would do nothing and let Amazon install these automatically, since these are just for general improvements and performance enhancements and I don't think they're worth installing manually.  I've not seen forum messages about any problems with these.

 You can check your model's device software version against these version numbers.  Remember that you can always call Kindle Support at 1-866-321-8851 when you need help on your devices.


ECHO Updates and PRIME household sharing changes (the latter misunderstood by some mainstream tech columnists).
I'm doing separate blog entries for these.


REMINDER
August's free Kindle books (contemporary or non-classics)
    July 2015  August 2015.
    Also, all currently free non-classics sorted by:
    Publication Date   Bestselling    High ratings




  For daily free ebooks, check the following links:
Temporarily-free books - Non-classics
USA: by:
   Publication Date  
   Bestselling   High-ratings

UK: PubDate   Popular
The Kindle Daily Deal
What is 3G? and "WiFi"?       Battery Care
Highly-rated under $1,  Newest: $1-$2, $2-$3
Most Popular Free K-Books
U.S. & Int'l (NOT UK):
   Top 100 free
UK-Only:
   Top 100 free
USEFUL for your Kindle Keyboard(U.S. only, currently):
  99c Notepad 1.1,   99c Calculator,
  99c Calendar,   99c Converter


  *Click* to Return to the HOME PAGE.  Or click on the web browser's BACK button


Below are ways to Share this post if you'd like others to see it.
-- The Send to Kindle button works well only on Firefox currently.

Send to Kindle


(Older posts have older Kindle model info. For latest models, see CURRENT KINDLES page. )
If interested, you can also follow my add'l blog-related news at Facebook and Twitter
Questions & feedback are welcome in the Comment areas (tho' spam is deleted). Thanks!

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